Thanks to Susan Hart, Hart PR, for sharing this post from her PR blog, EveryDayPR.net. When discussing a work project, a business mentor used to constantly ask me, “what’s the message?” The same question applies to Occupy Wall Street, a headline-garnering, fast-spreading movement taking place in cities around the country. Even watching the local news…
By Marisa Vallbona, APR, Fellow, PRSA This blog post first appeared in PRSAY In an age of declining journalism standards, where anything goes and credibility is in serious question, it’s about time we see a network take the high road and announce it’s going back to the true practice of journalism. According to The Daily…
By Brendy Barr, President, Brendy Barr Communications, LLC Beware of the Tweet that could result in legal repercussions! Many professional communicators are launching into social media marketing campaigns and not considering the legal mistakes they may be making. This oversight could result in fines and/or a disruption in the client’s business. So before you post…
As a light football fan, I’m one of those PR/marketing folks who watches the big game for the ads. It started during my first job after college at DDB Needham Advertising. As a newbie in the ad scene, I’d “yes ma’am” and “no sir” all day to the many levels of management above me as…
By John Deveney, ABC, APR, Fellow PRSA Deveney Communication New Year’s Eve has always been a time for looking back to the past, and more importantly, forward to the coming year. It’s a time to reflect on the changes we want (or need) to make and resolve to follow through on those changes. Below is…
By Nancy Tamosaitis-Thompson, President, Vorticom Inc. Does your public relations agency’s management pester their female staff to get collagen injections to thicken their lips? Do they show up on employees’ dates with romantic prospects to weigh in on their suitability? Do they purchase sex toys they think will resonate with individual staffers? This is the…
By Gigi de Mier, APR No, this isn’t the title of Robert Ludlum’s latest thriller. It’s a milestone in the development of the global public relations profession and a call to action for organizations everywhere to use public relations to strengthen their relationships and reputation and to achieve sustainable success. These Accords are the product…
By Kathy Day, APR Kathy Day Public Relations (KD/PR) Virtual A recent report in PR Newser™ said that being a public relations consultant is one of the top 10 high-stress jobs. I’m not surprised. Each of the members of PRConsultants Group work long hours, handle critical issues and rarely get a thank you for a…
By Marisa Vallbona, APR, Fellow PRSA Ethics Officer, PRSA San Diego I’ve served as Ethics Officer of the Public Relations Society of America (PRSA) San Diego Chapter for the past five years. During that time, I’ve received numerous phone calls, e-mails and heard countless complaints from colleagues “ratting” out other colleagues about unethical behavior. They…