Category Archives: Community Relations

Landing National Media Without Being the Center of Attention

By Solveig Raftery, The Firm Public Relations and Marketing When it comes to national media, it doesn’t always have to be about you, you, you to make a lasting impression. So long as you are part of a compelling story, the message will stick. The Firm Public Relations and Marketing’s client, Comprehensive Cancer Centers of…

PRConsultants Group Made Some Magic in Orlando

By Amy Kossoff Smith, President, Write Ideas, Inc. and Founder/Editor of PRCG Powerlines, @WriteIdeasPR When 40 public relations consultants get together, there’s bound to be some magic sparks.  This year’s 11th Annual  PRConsultants Group Conference in Orlando, Florida, was a great example of long-time peers collaborating on the latest in strategy, technology, valuation, community service,…

Even When It’s Global, It’s Local

PR for Non-Profits Aiding in Relief Efforts Halfway Around the World by Barb Harris and Sharon Kreher, teamworks communication management Typhoon Haiyan (known in the Philippines as Yolanda), slammed through several Filipino islands recently, leaving behind it mass destruction, death, and people without food, shelter and water. Government agencies and nonprofit organizations all over the…

Toot Your Horn – Companies Should Promote their Cause Marketing

By Barb Harris & Sharon Kreher, teamworks communication management Corporate social responsibility isn’t a new concept. Many companies participate in charitable giving; some even do “cause marketing.” But do most do enough to let their customers know about their giving? Do they give their customers opportunities to join in supporting the chosen cause? Does their charitable giving…

It’s Not the Mistake, but the Cover-Up that Counts

I love teachers.  Anyone who follows me on Facebook knows my daughter teaches music.  She, and most of her colleagues do a great job. But this is a PR Blog, and hence, it is with a heavy heart I read this article in the Omaha World-Herald.  So, I’m taking this opportunity to remind my clients,…

Here’s a Souper Way American Idol Could Make a Difference in the Community

By Kay F. Floyd, APR, Kay F. Floyd & Associates I just tuned into American Idol since the auditions were held in my own San Antonio. Some of the singers were impressive while others, well, what can I say?  Here’s a “Best of San Antonio & Long Beach” snapshot: From the days dating back to…

Bloggers, Boots and Buzz, Oh My!

 By Natalie Ghidotti, Ghidotti Communications Bloggers in Boots The bloggers at Arkansas Women Bloggers Unplugged show off their free Country Outfitter boots. Stephanie McCratic, blogger at Evolved Mommy and the brainchild of the Country Outfitter blogger boot giveaway, participates in #FoodieFriday with the author Natalie Ghidotti of Ghidotti Communications. It’s no secret that pitching bloggers…

All Politics is Local, or, Is it Great PR

by Brenda Jones Barwick, APR Jones Public Relations, Inc. We’ve all heard the cliché, All Politics is Local.  Coined by former U.S. Speaker of the House Tip O’Neill to encapsulate the principle that a politician’s success is directly tied to his ability to understand and influence the issues of his constituents. In many ways, political campaigns is…

Social Enterprises – A Revolution in the Non-Profit World

      By Dawn Stranne PRConsultants Group, San Francisco Bay Area Not only did PRConsultants Group members have dozens of “Ah-Ha!” moments during our annual conference last month in Charleston, we had plenty of “Oohs and Ahhs” too!  Especially when Jeffrey Ory and Bob Schiers shared how their firms created and managed an event…

A Sweet PR Problem?

As they say, you can put lipstick on a pig, but it’s still unhealthy, delicious bacon.